Indian Artisan
Indian Artisans
Artisans as we all know are the backbone of
non-farm Indian Rural economy. Artisans put their heart and soul to make a
product. Apart from farming craft production is what they do to earn
livelihood.
However, propelled by loss of markets,
declining skills and difficulty catering to new markets, the number of Indian
artisans has been rapidly decreasing.
Artisans are unable to earn much out of the
hand-crafted items they make. In urban areas people run after modern art and
fancy products even though they don’t have much in it. And hence these artisans
are lacking in showing their talent. Not having proper platform to showcase
their talent has always been one of the major reasons for them to be lagging.
Weavers, potters, block printers,
painters and few more together make it an industry of rupees 24,000 crore.

The four fundamental difficulties confronting
craftsman’s in making reasonable occupations in the present economy can be
depicted as follows:
Low productivity –The sector’s informal
nature and the low education of most artisans create issues such as:
Unorganized production – As a largely unorganized sector, handicrafts faces problems such as a paucity of professional infrastructure such as work sheds, storage space, shipping and packing facilities.
Low education – Many crafts require the
entire household to participate in production in some capacity. In many cases,
crafts also serve as a seasonal source of income for agricultural households.
This means that children miss school, resulting in low education levels for the
family overall.
Inadequate inputs
Lack of quality raw materials – Rural artisans often lack access to quality raw materials. Due to the low volumes required, they have low bargaining power and are forced to buy sub-standard materials at a higher price. In crafts such as weaving, handloom weavers have to compete with the power loom industry for high quality raw materials, which are more easily accessible the to the power loom industry as a result of government subsidies.
Dominance of middleman– Although mediators
are important to empower powerful market linkages, they regularly, if not
generally, abuse craftsman's by paying them a small amount of their reasonable
wages. This might be because of absence of data with respect to brokers about
obvious assembling costs, or simply because of their capacity to constrain craftsmen's, who regularly need haggling power.
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